But before we move into discussion of our options – we need to understand what exactly is measured and how it is ranked in overall picture, basically – should you even worry about it?

Speed Matters!

I think it goes without a saying that people browsing the web have a short attention span and I personally don’t wait too long for a page to load, so optimizing your pages to improve retention is an obvious reason. But lo and behold! Google actually conducted studies and provided results of their experiments to see just HOW EXACTLY page load speed impacts web-based business. Read it in their Speed Matters blog post.

According to information I dug up on the subject Google uses 2 different ways to measure page load speed (quote below):

1. How a page responds to Googlebot
2. Load time as measured by the Google Toolbar

And if you paid attention – your Google webmaster tools have provided you with measures on how your blog performs since last December,

good, as far as I’m concerned and I already have some ideas on how to greatly improve it but first – we need to talk in a bit more details on…

Tools To Measure Your WordPress Blog Page Load Speed

Before any optimization takes place you need to know what you are dealing with, establish baseline and understand WHAT on your blog creates problems. There are a few tools I use and like to share with you.

1. Google Site Performance Tool

While it doesn’t give you too many options – it can be of GREAT help for getting started and basic performance issues optimizations. In fact – problems identified by this tool will be very closely aligned to a more advanced and complete tools I will share later.

Above you can see an examples of the few pages and Load Time as Google sees it. But it gets even better as Google will actually shows you some of the most critical things you can do to OPTIMIZE Page Load Speed for same pages, shown below:

Some of the things are under your control and some – kind off, as doing optimization will actually impact functionality and you just have to decide if you can deal with it or optimize it. Let’s just go over things shown below and what can be done to address them:

• Enable gzip compression – this is actually done on server-side and nothing you can do about it if your host doesn’t support it, sometimes they can enable it per cPanel account, so might be worth to ask. In my case – I’ll be recompiling my VPS Apache to enable this support this weekend.
• Combine external JavaScript – unfortunately those scripts are used by different plugins / widgets and the only way you can do optimization is to remove some of the functions. In my case I have chosen to remove Facebook widget to remove the script but second one comes from Lijit plugin and I’ll be keeping it.
• Minimize DNS lookups – once again, the only way to minimize those is cut functionality, although as shown above I was able to reduce it by moving banner for EWP and making it local and removing Facebook widget. That saved me 2 DNS queries out of 4.
• Serve resources from a consistent URL – the only way I found to optimize this one is by removing functionality through uninstalling plugins and it is not something most of bloggers would do, unless plugin is really useless – but then why do you have it in first place?

Those are just a few of the samples for very basic and there are a LOT better tools to use and see what exactly creates a speed bottleneck on your blog.

2. Page Speed

This is an Add On for Firefox / Firebug and absolutely FREE. Link I provided contains tutorials on How to install and use it on right hand side – be sure to read it! Great explanations that I have no intent to re-write!
Expanding options shown by this add-on will show you what could be done to optimize the page. Once again you will discover that some of the things can be done by you but most involve choosing speed over functionality!

Decision only you can make!

And if the above wasn’t enough – I want to share a third tool, extremely useful to measure you site performance and probably one that provides more info than anything else and also web-based, so you don’t have to install anything!

3. Web Page Test

This one gives you multitude of information and might be slightly overwhelming but since it has a graphical presentation of results – fairly easy to comprehend. Here is an example of my score:

Sad results and I’m still in disbelief about the times shown, so I would appreciate your input if you actually get as slow performance as they display!

Using anyone of the 3 tools provided above all together or individually should help you understand what is the biggest offender on your blog that slows it down and perhaps take steps to optimize the performance or even remove the offending plugin!
more read click here

At least 85% of people looking for goods and services on the Internet find websites through search engines such as Google, Yahoo, and MSN. The idea of optimizing your pages for high search engine rankings is to attract targeted customers to your site who will be more than likely to make a purchase. The higher your page comes up in search engine results, the greater the traffic that is directed to your website. That’s what search engine optimization is about.

You can immerse yourself in all the technical information available online to figure out how to optimize your web pages to achieve higher rankings. Or you can look at a few simple items on your pages, make some small adjustments, and most likely see improved rankings quite rapidly. The first item you should examine is the title bar on your home page.

The title bar is the colored bar at the top of the page. Look at the words that appear there when you access your home page. To increase search engine rankings, the words on your homepage’s title bar should include the most important keywords or phrases, one of which would include your company name.

Then click on all your links and examine the title bars on the pages you access. Each title bar on every single page of your site should contain the most important keywords and phrases taken from the page itself. However, avoid very long strings of keywords, keeping them to six words or less. Avoid repeating keywords more than once in the title bars, and make sure that identical words are not next to each other.

The next item to put under your microscope is your website content. Search engines generally list sites that contain quality content rather than scintillating graphics. The text on your site must contain the most important keywords—the words that potential customers will be typing into search engines to find your site.

Aim to have around 250 words on each page, but if this is not desirable due to your design, aim for at least 100 carefully chosen words. If you want to achieve a high ranking on search engines, this text is essential. However, the search engines must be able to read the text, meaning that the text must be in HTML and not graphic format.

To find out if your text is in HTML format, take your cursor and try to highlight a word or two. If you are able to do this, the text is HTML. If the text will not highlight, it is probably in graphic form. In this case, ask your webmaster to change the text into HTML format in order to increase your search engine rankings.

Next we come to what is called metatags. I know this sounds like something out of science fiction, but it is really just simple code. Many people believe that metatags are the key to high search engine rankings, but in reality, they only have a limited effect. Still, it’s worth adding them in the event that a search engine will use metatags in their ranking formula.

To find out if your page is set up with metatags, you must access the code. To do this, click the “view” button on the browser menu bar, and select “source”. This will pull up a window revealing the underlying code that created the page. If there are metatags, they usually appear near the top of the window. For example, a metatag would read: meta name=”keywords” content=. If you do not find code that reads like this, ask your webmaster to put them in. This may not do much for your search engine rankings, but any little boost helps.

Lastly, we come to the issue of link popularity. This is a factor that is extremely important in terms of search engine rankings. Almost all search engines use link popularity to rank your website. Link popularity is based on the quality of the sites you have linked to from your links page.

If you type in “free link popularity check” in a popular search engine, the search engine will then show you what sites are linked to your site. In the case that there aren’t many sites linked up to yours, or that the sites that are linked up have low search engine rankings, consider launching a link popularity campaign. Essentially, this entails contacting quality sites and requesting that they exchange links with your site. Of course, this requires checking out the rankings of the websites you want to link up with. Linking to popular, quality sites not only boosts your search engine ranking, but it also directs more quality traffic to your website.

Search engine rankings are extremely important for a successful Internet Marketing campaign. Before you go out and hire a search engine optimization company, try taking some of the simple steps listed above, and see if you can’t boost your rankings yourself. Don’t ever ignore this all-important factor in Internet marketing. Remember, the higher your search engine ranking, the more quality customers will be directed your way.

By Nelson Tan

3. Google Up!
Google is the most important player on the web. While you shouldn’t ignore the other search engines, I would suggest you learn everything you can about how Google both indexes and ranks pages on the web. Getting a number one or even a top 5 listing for your chosen keywords in Google, can make or break your online business. Google simply sends/controls the majority of the quality search traffic on the web, get those top rankings in Google and you will succeed.
Now Google gives webmasters many valuable webmaster tools and devotes a whole section to help webmasters with their sites. One valuable resource which is loaded with helpful information is Google Webmaster Tools. Use it! Also, if you’re just starting out, another good resource is Google’s “Search Engine Optimization Starter Guide”, which is a handy pdf file you can download.
Always, keep in mind, Google is only like any other company supplying a product and in this case the product is their SERPs (Search Engine Results Pages), so the higher the quality of your content and pages – the higher your rankings in Google will be. Of course, seasoned webmasters know quality one-way backlinks is one of the most important keys to getting high rankings in Google. But it all comes back to quality, if you have quality content, people will bookmark it in all the social media sites, and related webmasters will link to your quality content. This does really happen, so creating high quality content should be your first and most important SEO strategy.

4. Building Your Site
Regardless of what kind of site you’re building, you must follow some very simple SEO rules. Make sure your site’s structure can be easily navigated by both your visitors and the search engines. Try to keep your site’s hierarchy simple, with all your pages reachable from the home page. Most webmasters only use three levels – homepage, topics and sub-topics – with all pages linking back to your homepage and no more than 3 clicks away from it. It is also a good idea to have a sitemap link on each page so that you don’t leave your visitors stranded. Check with Google’s Starter Guide for more information on how to create a proper lay-out.
Personally, as an online marketer I seek out the top searched for keywords in my niche, and then create pages around that keyword or keyword phrase. This ensures you’re getting targeted visitors/customers to your pages. You can have hundreds of these keyworded pages on your site and connect all these pages together in a thematic arrangement so that the search engines can easily find and rank them.
As for choosing a domain name, I also try to get my main targeted keyword in the domain. This helps tremendously with your search engine rankings because every backlink will have your main keyword in the URL. This will tell the search engines exactly what your site is about. Again, if you’re brand new at this, I would suggest you use a program like WordPress, which is free blogging software you can use to create a blog site. Another option, is to purchase or buy a SiteBuildIt hosting package from SiteSell, but this is more than just hosting, it’s a complete online marketing system you can use. It will take you step-by-step through the whole creation and marketing of your site or business on the web.
5. Promoting Your Site
This is probably the hardest part of online marketing, but it is something which is essential to its success. Too many webmasters/marketers build a fantastic site and then sit around and wait for the visitors/customers to pour in. Sad fact is, unless you actually get out there and promote your site you will get very little, if any traffic. Of course, there are exceptions, some sites instantly attract visitors and acquire countless backlinks just by word of mouth, but for the most part this simply doesn’t happen.
You have to actively promote your site and URL. One method that I use is article marketing – writing simple helpful articles and distributing them all over the web. These articles have keyworded links back to your site. Simple and effective way to get your site out there. Another free way to promote your site is to tie it in with all the social media and bookmarking sites, so use Twitter, Facebook, MySpace, YouTube… to promote your site. Videos also have become very effective recently and you should be taking advantage of their great potential. So too is using a simple social bookmark program like the Addthis Button, which lets your visitors bookmark and build your backlinks for you.
Google seems to be paying special attention to how many social bookmarks/links your site is receiving. It is a simple form of voting for the quality of your content if actual web users see it and bookmark/recommend it to their friends. The more Tweets, Diggs… your content gets, the higher it will rank in the search engines, besides all those links bring in targeted traffic, which is what you want.
6. Monetizing Your Site
There are countless way to monetize or make money from your website once you have a steady flow of traffic coming to your site. We are not talking about tons of traffic here, a site getting just 100 or 200 visitors a day can prove very profitable. Personally, I like choosing affiliate programs which give a residual or have a re-occurring element to their payments. Make one sale and get paid for years to come, I am still receiving monthly payments from sales I made 5 years ago. So if you decide to place affiliate links on your pages, try to go with a company or program which gives you residual income for the life of the referred customer.
I also like promoting high-end affiliate products simply because the commissions are obviously higher. Why sell a $20 item, when you can sell a $2000 one? Of course, there are countless strategies to marketing online, if you sell 100’s of that $20 item, you still end up in the same place. As for finding affiliate products to promote I like using the major affiliate networks like Commission Junction, LinkShare, Shareasale, ClickBank, Affiliate Window… these networks are totally professional, do all your tracking and give you valuable information on how to market online.
Another very simple way to monetize your pages is to use Google Adsense, now the payments won’t be as high as with promoting affiliate products but using Adsense is a simple and quick way to monetize all your pages. I also find Adsense very consistent and totally reliable, besides getting that check from Google each month, always puts a smile on my face.
7. Track Everything That Moves
Another major key to online marketing success is having extensive tracking in place. You must track where your visitors are coming from and what keywords they’re using to find your site. And what they do once they hit your site. I like using Google Analytics for tracking all my content but I don’t just depend on Analytics, I also use all hosting stats such as Awstats, Webalizer… I also regularly check my site’s traffic logs and daily visitors.
All this tracking tells me what’s working and more importantly, what’s not working. Check your bounce rate and the amount of time people spend on your site as these are more than likely ranking factors. Also check how fast your site loads, Google is said to be making this another ranking factor which they use to rank your pages.
Carefully reading of your site’s stats and logs will show you which keywords are profitable and making you money. Then you have to simply fine-tune your marketing to target those lucrative keywords or phrases. Keep building your rankings for those keywords over a period of time and you will be successful.

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And this is where YOU come in. Your job is simply to connect these “searchers” with the large companies – to buy the traffic at low prices, and sell this on for massive profits… and this business technique is known as ‘ARBITRAGE’… where you bank the difference between your advertising expenses and your income…It’s all about generating TARGETED TRAFFIC for companies. It’s NOT about sales. It’s NOT about getting people to purchase products.

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I need to know from the famous Alvin Atomic Blogging System 3.0. If you do not know Alvin, you should at least see the famous blog where he obtained online www.GatherSuccess.com life of only active blogging online!

If you read his blog, you will notice one thing that makes Alvin away from the others is that he practices what he preaches as he does make really good money just from blogging from his blog.

Alvin recently launched Atomic Blogging 3.0 system and I took a look at the system itself and what can I say I was very impressed with the amount of Alvin details of his past in this guide.

Atomic Blogging 3.0 teaches you step by step how you can create a profitable blog in a short time. There are even video tutorials that are provided to ensure you have everything to organize yourself to make your blog faster!

Click Here To Check Out The System

Blogging is a well know craft that can be very rewarding when it’s done correctly. It’s vital to maximize your time doing things that will make you money other than spinning you wheels doing research and writing blog, articles, social marketing and such.

If this sounds like you, then read on. I will review a product called Auto Content Cash which is a Wordpess Auto Blog System. It is a new system that was made to solve the everyday problems that bloggers have.

The Auto Content Cash System was place together by Alex Goad, Brian G Johnson, Jared Croslow. This system helps you made automated blogs in any niche. You simply set and configure them once and then they run on autopilot to generate income for you. The authors of the Auto Content Cash modules have held nothing back. The product consists of several reports, PDF’s, WordPress themes, WordPress plugins and videos that would help you to automate blogs.
Here is what it includes…

Auto Content Cash Training Manual – PDF

This manual contains 86 pages full of content on how to make you automatic cash flow with direct links to relevant videos giving you the best of both worlds.
Auto Content Cash Secrets – Videos

These videos show you the concepts of auto-blogs and detailed instructions on how to get them set up the right way from the very beginning.
Mass Automation Formula – Videos

This module shows you very clever tactics on how to make lots of money steams which include Adsense, amazon and data feeds just to mention a few.
Piggyback Marketing – Videos

This module is one of the best training modules. It’s about making profits from other people’s work other than articles. It’s mainly about using domains. I can’t tell you too much about this because he author wanted to keep it a secret until launch but it’s a excellent one.
Revenge of the Clones – Videos

This module is about taking the auto creation a step further. After you learn these tactics you will have a blog up and running in 10 minutes complete with content, plug-ins, theme everything.
Outsourcing – Videos

These videos show you exactly how to outsource everything very inexpensively which will allow you to be able to spend more time doing the things you like like spending more time with your family and friends.

Article Source: http://www.articlealley.com/article_1518550_13.html

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Screenshot

Power Squeeze Page

Power Squeeze Page

For those of you who have a blog / web (not on the blog free like blogspot, wordpress.com and the like) there is a very promising business opportunity that is selling backlinks. for the earliest possible beginning of the income is not too big but this is sure to provide dollars to our revenues. of this business I sometimes get a $ 50 USD to $ 200USD per month

Which we discuss here today is to sell links with Backlinks.com, to participate in this program you must have a blog / web with a minimum PageRank 1 (PR1), before starting we must know also how much is backlink is on offer for us, following backlink is the price offered to us:

1. PageRank (PR) 1 homepage $ .50, subpage $ .50
2. PageRank (PR) 2 homepage $ 1, subpage $ 1
3. PageRank (PR) 3 homepage $ 2, subpage $ 1.50
4. PageRank (PR) 4 homepage $ 3, subpage $ 2
5. PageRank (PR) 5 homepage $ 4.50, subpage $ 3.50
6. PageRank (PR) 6 homepage $ 12.50, subpage $ 10
7. PageRank (PR) 7 homepage $ 30, subpage $ 25
8. PageRank (PR) 8 homepage $ 75, subpage $ 50

if you already have a blog / web with at least one PR, let’s get started:

• First launch please you Visit Backlinks.com
• Select Sell text link and choose sigup
• Fill the registration form completely and correctly
• Checkbox I agree to abide by the Backlinks.com Terms of Service, after then click the register button.
• Once you click on the register then you will be directly taken to the member area pages

Now the registration process is complete, to install the backlink on the blogs / web us, then we have to register your blog / web that we will use to sell links. for the registration of your blog / website please follow the steps below langkag

1. On pages member area menu select the add link page
2. the contents of any list that is required
3. Links Page Category: Select Category an appropriate
4. Links Page URL: content blog address / web address registered
5. Links Page Title: fill with title your web / blog
6. Links Page Type: select Homepage
7. Country: choose your Country
8. Links Categories: choose according to your liking or let the check all
9. then click the Add Page link.

10 .if your blog registration succese page comes up it will be as follows:

11. then click on my menu links page.

12. click the tab instalation code.

13. this code in the footer sidebare, or your blog

14. After you copy this code, please return to this page My links page, then click Validate Web Page!

15. If the installation was successful then the code will appear like the following pages

16. The following examples show that if you buy a link-code in the copy in the sidebar of this page

To adjust the color and place a backlink is shown, on the page my link page click the tab links costomise block

• Dimension: to display the number colume link on our web / blog
• Border Color: to determine the border color colume
• Border Width: colume to determine the width (in pixels)
• Box Color: Color box to determine backlink
• Link font: for menentikan type backlink text size
• Font size *: to specify the size in pixels writing backlink
• Font Color: to determine the color forn backlink
• If you have it all, you can preview the look backlink that will appear in the web / blog. if you click the update was appropriate.

The mobile industry certainly has grown quickly the past three years. The iPhone coming to market was only the beginning. It didn’t take long for mobile applications to make these devices more useful to the consumer.

With the flood of mobile applications consumers were able to find many different uses for their mobile device. Games and entertainment were only the beginning. More useful applications like tools, utilities and resources also found their way to the mobile device.

As of December 2009 there were 285,610,580 mobile devices in the United States against a population of 308,505,000.

Basically 91% of the population has a mobile device. Feel free to look at the Wikipedia article for more statistics worldwide

With 91% of the U.S. population having a mobile device, and these devices having considerable capabilities, it is undoubtedly the next significant source of information for consumers and businesses alike.

Using it as a phone is only the beginning. Email, Games, Entertainment, Texting, Instant Messaging, Browsing, Photos, Camera, Calculator, Calendar, Maps, Voice Recognition, News, Banking, Weather, Finance, Social Communities, and Radio are only a small fraction of what mobile devices are used for. Their capabilities will continue to grow as this mini-computer finds more use in our daily lives.

As an Internet and digital marketing agency we’re going to focus on how a business can use mobile marketing. We’ll focus on four specific areas and describe a starting point and a planned progression for the next few years. Each area has many details and this information is designed to be in summary.

Messaging Services

This is known as “texting” and includes SMS Texting (Short Message Service) as well as MMS (Multimedia Message Service).

For a business to tap into this marketing tool you have to begin by getting permission from prospects and customers to send them SMS or MMS messages. Begin by seeking out a service that provides SMS and/or MMS services. You will be assigned a text number that customers can send a subscription notice to. You can add this feature into your website, email marketing or display it in your business to promote how prospects and clients can get alerts from you by SMS or MMS. Because it will take time to build up subscribers you will want to start this sooner rather than later.

Mobile Websites

We have had discussions with clients in which they felt that as long as their website was showing on a mobile browser then they had a mobile website. Not the case. A website that was developed specifically for a standard computer or laptop monitor does not mean you have a mobile version of your website.

On a mobile version of a business website a user will not need to zoom in or out or pan left or right when viewing your website. The website will be a “lite” version of your primary website with specific call to actions that are useful to the users visiting your mobile website.

A good example is Delta Airlines. Go to their website on a standard computer. Then go to their website using a mobile device’s browser. You will see two very different websites. As a business you will want to budget and build a mobile version of your website as one of your very next steps.

Mobile Applications

At some point every business will have a mobile application and it’s even possible that mobile applications will diminish the need for domain names.

Mobile applications can be useful as a tool for your customers or you may decide to have an application for branding purposes, such as a simple game. There are certainly many possibilities for mobile applications and you will need to consult with a marketing firm to decide how to best utilize mobile applications.

Mobile application development budgets vary dependent upon creative content, interface functionality, database use and Internet streaming.

Mobile Advertising

Text advertising like Google AdWords and banner advertising is available directly for mobile devices. The difference is how they’re delivered.

For example banner ads will appear in free mobile applications and when the application is used at the bottom. You can push your mobile banner ads through mobile advertising networks like AdMob (acquired by Google) and Quattro (acquired by Apple). Development of your mobile ads requires a different approach since there is limited physical dimensions of your message.

By utilizing all four mobile marketing components for your marketing plan over the next couple of years you will be able to tap into a new marketing channel that happens to be well suited for local business marketing.

Author: Melih Oztalay
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